As the head of Pivoture, each day I get to come to work and do what I love. My passion for engineering effective user-experiences is the product of ten years experience in the world of online marketing and lead generation.
With Pivoture, I've built a plug and play consultancy to offer marketing-driven product teams timely and pragmatic solutions for effecting bottom line change.
If you're responsible for the growth of your product, I'd love the opportunity to speak with you.
Data-driven Product Management requires a near obsessive relationship with your analytics software. In our previous entry, we discussed our personal f
In our previous entry, we talked about the value of taking a data-driven approach to Product Management and User-Experience Design. We concluded that